Lifepoint Creative

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THAT EXTRA LITTLE JUICE

This is incredible. Our team almost prefers the behind-the-scenes process over the final product. It’s always about the process, never the final product.

Learning. Growing. Adapting. Creating.

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If you don’t want to watch the entire clip, skip forward to about 7:40ish.
- Jeff Haboush, Re-Recording Mixer

“…I know how it is out there.

When we’re doing little balances on things, and something we’re saying…
should we make it a little lower?
does it need to be up?

I sit there and say…

“Midnight screening. 700 People totally into it. A Full Room… Give it that little extra bit! Because you need that extra little juice!”

Here we’ve got eight guys and we’ve been working all night. Nobody’s talking and nobody’s cheering at the screen.

You’ve got energy in a movie theater. You’ve got people that are just like pumped. And when they see things on the screen you feel sound from them so you want to keep it just rocking.”

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Jeff knows what it takes to reach that person in the 8th row behind the tall dude with the hat. Behind the scenes, every little detail matters. Every little extra bit of juice is worth it! 

Except…
we have an eternal message…
We’re not competing for ratings & box office scores… 
we’re competing for Heaven & Hell!

We communicate the Greatest Story Ever Told.
Give it that extra little juice!

- Josh  

Posted on Tuesday, July 12 2011.
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